Top 5 Fashion Games Performance in Australia, Q1 2025

In the first quarter of 2025, the top fashion games on a unified platform in Australia demonstrated varied performance metrics, with data sourced from Sensor Tower.

Skincare Time: Makeover ASMR showed a fluctuating trend in weekly downloads, beginning at 12.1K and ending the quarter at 7.7K. The app's weekly revenue started at $45, peaking early and then dropping to $28 by the end of March. Active users initially increased to 19.9K but concluded the quarter with a significant decline to 5.9K.

Satiszone: Perfect ASMR Tidy experienced a steady increase in weekly revenue, reaching $75 in late March. Downloads peaked at 8.2K mid-January before gradually decreasing to 2.2K by quarter's end. Active users increased from 6.9K to over 21.8K at the start and remained relatively stable.

Glow Fashion Idol maintained a consistent revenue stream, peaking at $10K in January and ending at $4.1K. Downloads started at 5K, decreasing to 2.5K. Active users showed resilience, maintaining around 8K throughout the quarter.

Eye Color Mix had a stable number of active users, hovering around 24.9K. Downloads began at 7.2K, dropping to approximately 2.9K by the end of March. Revenue remained minimal, with only slight increases observed.

Finally, Paper Doll Diary: Dress Up DIY recorded a consistent user base, ending at 57.8K active users. Downloads saw a decline from 5.4K to 2.5K, and revenue remained low, with minor fluctuations.

For more detailed insights on these trends, visit Sensor Tower's comprehensive reports.